The department of mass media in the KIU was organised in 2002.
Basic courses read by the department:
Mass communication theory;
Communication theory and practice;
Rhetoric;
PR;
Ads and PR;
Mass communication sociology;
Social communications;
The world press services and information agencies;
Mass media marketing;
Theory and methods of creative journalism;
Speechwriting;
Ads and PR creative;
Journalists’ management and marketing;
Imageology;
Information policy and security;
Creative journalism psychology.
The department provides teaching of such professional and practical disciplines:
Bachelor
Extreme Journalism;
Ethics of professional communication;
Public Relations;
Cultural Studies;
History of Ukrainian Culture;
Anthropology of culture;
Communication Technology;
Cultural, Spiritual and Religious Traditions of World Countries;
International communication;
Organization of Editorial Work in Market Economy;
Organization and Running an Advertising Campaign;
Basics of the scientific research;
The basics of Public Relations;
Press-service;
Advertising and PR-creative;
PR tools in politics;
PR-tools in international relations;
Reporter's Work;
Rhetoric;
Sociology of Mass Communication;
Speechwriting;
Theory of Mass Communication;
Theory and Practice of Communications;
Oral speech technique in the media (practical course).
Master
Research Methodology of Social Communications;
International relations and media;
Media monitoring and information models;
Public Relations;
Applied Social and Communication Technologies;
Rhetoric;
Theory and History of Social Communications;
Philosophy of Culture and Artistic Perception of Works of Art.
The improved level of professional training is achieved due to various types of practical training with the aims:
To upgrade students’ skills in mass-media jobs, to participate in providing coordination between sections in the editorial office or a company;
To take part in mass events in the editorial office or a company;
To appear in the press or on air with one’s own materials;
To carry out a research to provide functioning of a certain mass-media type with the results to be used in one’s bachelor or master thesis.
The prospective journalists acquire skills while undergo practical session in mass-media or ads firms.
Research work is an important component in the department’s activity
Main directions of academic research are the following:
Information processes and the society in Ukraine: joining the European and global information space.
Inmutation of the society due to social-and-communicative technologies.
The faculty supervises the work of post-graduates and doctoral candidates, whose specialty is 10.01.08 - journalism.
The department publishes collected articles: “the Herald of KIU”, the series: “social communications, journalism, media linguistics, cinema-and-TV art”.
The department organized and supervises the work of research teams:
social communication in Ukraine in the context of world science;
metatheory manipulation;
social communication technologies;
network communication theory
The department provides master-classes for students with well-known Ukrainian and foreign journalists, media managers, experts in ads and PR.